Portfolio
MARKETING PRESENTATIONS
Throughout my MKTG 4410 class, Consumer Behavior, we completed a semester long project developing a strategic analysis for a company of our choice. We chose Olipop, a healthy soda brand that specializes in high fiber throughout their products. For this presentation we showcased the current company, previous history, marketing changes we would implement, and social media adjustments as well. Throughout this semester I designed this presentation deck using Canva for us to present to our class as our final assignment.
Throughout my MKTG 4450 class, Customer Relationship Management, we completed a semester long project developing a CRM master plan for a company of our choice, we chose Gutherie's. Our CRM master plan report included aspects of the firm's CRM activities by referring to all the concepts, methods, tools, and cases covered in class. However, we also came up with our own unique and creative ideas for the content of our CRM master plan. Throughout this semester I designed this presentation deck using Canva for us to present to our class as our final assignment.